Tire Shop Rebranding

Project goal: Elevate shop reputation through comprehensive rebranding

This project involved a complete overhaul of an barely-existing tire shop's branding and online presence (essentially all the previous owner had was a name and smile-emoji as the "logo"). The client, who had recently taken over the business, had no established brand identity and wanted to modernize their image, while also promoting that they are now the new owners.

Starting from scratch, I developed a new logo, established brand colors and fonts, and created a cohesive website design that reflected the shop's desired image as a modern, community-focused business. With creative freedom and trust from the client, I was able to make strategic design decisions that ultimately enhanced the shop's reputation and credibility.

Following the website launch and implementation of local SEO strategies, the shop saw a significant increase in new customers and inquiries, demonstrating the effectiveness of the rebranding efforts in driving business growth and success.

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